ATEC- Critical Media Studies
ATEC Brand Identity Study
A visual systems exploration for the School of Arts, Technology, and Emerging Communication.
This brand systems study is focused on refining the visual identity language for ATEC through logo hierarchy, color strategy, and typography standards. The objective was to create a clear, modern framework that balances academic credibility with the school’s forward-thinking focus on design, technology, and emerging media.

Programs Used:
